Today we reach a milestone in The Scoop Blog Network. Exactly one year ago, we launched this ground-breaking media company in Fort Collins.
I love that the idea of this company was spurred by a rash of angry hate comments from a Feasting Fort Collins reader, upset that one voice was heard more than others in the food community. A seed was planted in my brain and from that sprouted an entire network of bloggers representing lifestyle niches in our community. It only took eight hours after sharing my idea on Facebook for us to start with a team of five bloggers.
With years of professional blogging experience to back me up, we began with a hefty dose of optimism and an incredible amount of gumption. While the intention of that reader was negative, we turned it into something that offered support, community, and passion. We not only help each other in our network, but we extend that support out to all of the other bloggers in our Northern Colorado community, no matter what they blog about – if they do it professionally or as a hobby.
Five pioneering bloggers paved the way and more wanted to join immediately. Four months later, we added four more bloggers. Pitches for new blogs were sent to me on a daily basis. I had to become very selective with topics and bloggers. The qualifying process became more strict as we grew. Six months later, we added three more bloggers.
Now we are a team of 12 bloggers and three dedicated advertising sales managers, with wonderful tech and graphic design vendors to support us along the way.
Over the year we’ve had highs and lows. Some bloggers have come and gone, realizing that professional blogging takes a lot of work and dedication. Joining a start-up on a grass roots level takes time to build. It takes endurance and you really have to believe in the idea. I’ve recently become infatuated with this quote:
Endurance is the price tag of achievement
It’s so true. We’re here now because we never gave up. Today our team has never been stronger, more dedicated, and more passionate.
When I think of where we started and our journey over the course of 12 months, I’m filled with gratitude for those who’ve believed in me along the way, for the bloggers in the network who’ve hung in there as we grew, for the readers who’ve been excited about our content and shared it with their friends and family, and for the local businesses who’ve supported us financially through advertising.
We’re really doing this. It’s amazing and I’m thankful beyond words. I can’t wait to see how we grow from here.